Interested in implementing our GravityStream natural search advertising platform on your site? Visit us in person at the following conferences and see GravityStream in action:

Throughout the year, Netconcepts attends conventions in order to reach out to our clients and the larger community. Our experts not only share their knowledge about GravityStream and search engine optimization, they provide solutions for common “big business” challenges. From live site clinics to engaging seminars, Netconcepts specializes in blending cutting-edge technology with organic search.

Schedule a Meeting

Feel free to fill out our contact form here and set up a time to meet with our GravityStream experts at any one of these conferences. We often speak at various engagements throughout the year as well, and we invite you to introduce yourself to our experts if you are in attendance.

• GravityStream Partner Inquiry Form
• Co-Branding Specifications
• Color Definitions
• GravityStream 2.0: The Pitch
• Financial Terms
• Logo/Signatures
• Incorrect Logo Usage
• Partner Linking Guidelines

GravityStream Partner Inquiry Form

If you are interested in participating in our GravityStream partner program or have questions about our GravityStream partner program, please feel free to contact us at or complete the inquiry form seen below.

Note: If you are looking to implement GravityStream directly on your website and do not plan to utilize GravityStream as a partner platform, please visit our customer inquiry page. Thank you for taking time to visit us today.

Co-Branding Specifications

The “powered by” logo is designed to be used when co-branding with another logo mark when the GravityStream brand is secondary or plays a supporting role.

When adding the “powered by” to the GravityStream logo, “powered” is Univers Bold Oblique and “by” is Univers Oblique. Using the point size ratios defined below, “powered by” is shown as 24pt.

Color Definitions

Color is a powerful aspect of the GravityStream band identity and needs to be as consistent as the corporate signature itself. These colors must be used whenever possible to maximize brand impact.

GravityStream Orange = Pantone 716 Hex # F99D31 R:249 G:157 B:49 C:0 M:45 Y:91 K:0	White Hex # FFFFFF R:255 G:255 B:255 C:0 M:0 Y:0 K:0
Dark Gray = Pantone Cool Gray 10 Hex # 666666 R:128 G:127 B:131 C:0 M:2 Y:0 K:60

Financial Terms

Financial documents are being prepared and will be available online soon. Please check back or contact us directly for this information.

GravityStream 2.0: The Pitch

Below is the proper language to be used in conjuction with or around GravityStream when selling to your prospects. However, upon implementation sign-off, we will work directly with you to hone the best message for your ideal customers.

The New GravityStream 2.0 Platform:
YourCompanyHere, announces the launch of GravityStream 2.0 – a powerful new natural search marketing platform for online retailers. GravityStream removes the constraints that many marketers experience when undergoing a natural search engagement due to their own technical, financial, and knowledge barriers.

GravityStream creates a real-time, “spider friendly” version of your native site to be indexed by the search engines – without
requiring you to rebuild your website.

As your natural search marketing partner, we implement your natural search channel management and consulting services
through the GravityStream platform. Once in place, we can provide you with a host of services, including optimization,
without forcing you to make invasive, time-consuming changes to your native site.

By moving to GravityStream 2.0 online retailers will witness the next wave of search engine marketing. In today’s world,
the online buyer’s ability to find and connect with a retailer’s product offering will ultimately drive sales.

• Keyword URL Rewriting Options
• XML Sitemaps
• Datafeed Distribution
• Optimization Founded On SEO “Best Practices”
• Keyword Theme Strategies
• Link Building
• Datafeed/RSS Distribution
• And much, much more…

Logo/Signatures

The GravityStream mark and the variations defined here are the graphic representation of the GravityStream product and the benefit it represents to our clients. It identifies our product to the world, displaying an image that is strong, discrete, legible, and distinct.

The GravityStream signature combines three important visual elements of our premiere product’s brand: the logotype, the tagline, and the parent brand. The illustration below shows the recognizable graphic features that make up the GravityStream signature.

The preferred color configurations of the GravityStream signature in full-color should appear on a white background as shown. Another acceptable color usage is the two color mark. When it is necessary to reverse the logo, use the lighter gray defined in color definitions.

To ensure consistent representation of our brand identity, always use high-quality vendors and reproduction methods.

Incorrect Logo Usage

Consistency is vital to the success of GravityStream. The GravityStream signature/logo should be thought of as a single graphic mark. The signature has been specially designed and must always be implemented based on the rules laid out in these guidelines. It must never be distorted or altered, and the colors must never be changed.

The Signature Must Never:

• Be positioned without the minimum white space around it
• Have altered colors, be faded, or use outlines
• Have different typefaces than the ones specified
• Have logotype closer to the symbol than the minimum permitted distance
• Be deformed, stretched, or squashed
• Be positioned at an angle or upside-down
• Be used as a graphic, icon, or bullet point
• Be used in text
• Be split apart, appear separated, or duplicated to make a pattern

Partner Linking Guidelines

Linking TO Netconcepts.com or GravityStream.com:
We provide our partners with a specified Netconcepts or GravityStream logo, exact anchor text & destination URL. Textual links should be in center-body copy when placed on Partners page, About Us Page, etc. Proper annotations should be used when possible. For Consulting and Netconcepts, “Natural Search Marketing agency” should be used. For GS, “Powered by GravityStream” or “GravityStream Natural Search Marketing” should be used.

Linking FROM Netconcepts.com or GravityStream.com:
When linking “from” Netconcepts.com or GravityStream.com, our partners provide us the same items; their logo, their anchor text, & their destination URL.

No-following links to Netconcepts.com and GravityStream.com:
Our partners are required not to no-follow the required links to Netconcepts.com or GravityStream.com. As a valuable business partner we ask for full acknowledgement of our business association, unless non-disclosure is part of the TOS.

• GravityStream Identity Guidelines Manual
• Brand Attributes
• Color Definitions
• Email Signature
• PowerPoint Template
• Word Doc Template
• Typography Guideline
• Logo/Signatures
• Incorrect Logo Usage
• Co-Branding Specifications
• General Netconcepts Templates

GravityStream Identity Guidelines Manual

GravityStream Brand Guidelines PDF

Brand Attributes

Color Definitions

Color is a powerful aspect of the GravityStream band identity and needs to be as consistant as the corporate signature itself. These colors must be used whenever possible to maximize brand impact.

GravityStream Orange = Pantone 716 Hex # F99D31 R:249 G:157 B:49 C:0 M:45 Y:91 K:0	Netconcepts Blue = Pantone 646 Hex # 4E8ABE R:78 G:138 B:190 C:65 M:30 Y:0 K:11
Dark Gray = Pantone Cool Gray 10 Hex # 666666 R:128 G:127 B:131 C:0 M:2 Y:0 K:60	Light Gray = Pantone Cool Gray 4 Hex # CCCCCC R:128 G:127 B:131 C:0 M:2 Y:0 K:60
White Hex # FFFFFF R:255 G:255 B:255 C:0 M:0 Y:0 K:0

PowerPoint Template

This is the latest GravityStream deck used for press facing pitches. It details “who is Netconcepts” along with the new functionality of GravityStream 2.0.

GravityStream overview PowerPoint

Email Signature

Example Email Signature .txt file
Example Email Signature .html file

Word Doc Template

GravityStream Word Template

Typography Guideline

Logo/Signatures

The GravityStream mark and the variations defined here are the graphic representation of the GravityStream product and the benefit it represents to our clients. It identifies our product to the world, displaying an image that is strong, discrete, legible, and distinct.

The GravityStream signature combines three important visual elements of our premiere product’s brand: the logotype, the tagline, and the parent brand. The illustration below shows the recognizable graphic features that make up the GravityStream signature.

The preferred color configurations of the GravityStream signature in full-color should appear on a white background as shown. Another acceptable color usage is the two color mark. When it is necessary to reverse the logo, use the lighter gray defined in color definitions.

To ensure consistant representation of our brand identity, always use high-quality vendors and reproduction methods.

- Link to Two-color on white

- Link to One-color on white

- Link to Two-color reversed out (Gray on Black)

- Link to One-color reversed out (Gray on Black)

- Link to One-color reversed out (White on Orange)

Incorrect Logo Usage

Consistency is vital to the success of GravityStream. The GravityStream signature/logo should be thought of as a single graphic mark. The signature has been specially designed and must always be implemented based on the rules laid ou in these guidlines. It must never be distorted or altered, and the colors must never be changed.

The Signature Must Never:

• Be positioned without the minimum white space around it
• Have altered colors, be faded, or use outlines
• Have different typefaces than the ones specified
• Have logotype closer to the symbol than the minimum permitted distance
• Be deformed, stretched, or squashed
• Be positioned at an angle or upside-down
• Be used as a graphic, icon, or bullet point
• Be used in text
• Be split apart, appear seperated, or duplicated to make a pattern

Co-Branding Specifications

The “powered by” logo is designed to be used when co-branding with another logo mark when the GravityStream brand is secondary or plays a supporting role. (as with Performics)

When adding the “powered by” to the GravityStream logo, “powered” is Univers Bold Oblique and “by” is Univers Oblique. Using the point size ratios defined below, “powered by” is shown as 24pt.

Netconcepts Documents/Templates

Netconcepts PPT Template
Netconcepts Word Template

Cabela’s was able to “Get Found” for socks. Can you imagine what your business will get found for?

Netconcepts is the pioneer and leading provider of automated natural search marketing. Netconcepts offers natural search technology and value added services tailored to help retailers drive online sales. For the largest retail brands, Netconcepts’ GravityStream product is an award winning, patent pending SaaS technology that powers the natural search channel.

When you rank for phrases that people are organically searching for, you increase your online sales because you’ve attracted qualified customers who know what they want to buy. Put the power of natural search back in your hands, and let us help you “Get Found.”

For more information about GravityStream and how it can help your business, please complete the contact form below or give our search experts a call today, toll-free at 1-888-207-1109.

Customer Inquiry Form

Address

Madison office:
2820 Walton Commons West, Suite 123
Madison, WI 53718

Here at Netconcepts, we’ve used our natural search advertising platform, GravityStream, to help a number of leading retail clients prepare for success this holiday season.

We have optimized for literally millions of “long tail” keyword searches that holiday shoppers are making right now.

We can help you get found.

Contact Us Today:

Toll-free: 1-888-207-1109

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Goals

• Free SEO efforts from IT dependencies
• Maximize natural search brand visibility
• Increase search traffic and revenue

Solution

GravityStream is an easy-to-implement natural search channel management platform that delivers measurable results without requiring extensive IT resources.

By implementing GravityStream, Cabela’s gained a real-time, crawler-friendly version of their e-commerce site. GravityStream provided Cabela’s with the tools to overcome their content management system constraints on their native site, and the ability to optimize their existing pages, without forcing them to rebuild their entire site.

Results

• GravityStream empowers Cabela’s marketing team with control over the natural search channel.
• GravityStream shattered indexation goals by 45%. This lead to 200% more traffic and 50% more sales.
• Cabela’s brand is well positioned in over 200,000 long-tail search markets, with over 40,000 pages driving traffic.

“We have seen an impressive 50% increase in year over year organic search sales using a powerful new approach to SEO. Best of all, we didn’t have to change our core website. GravityStream gives me the flexibility we need to systematically manage our organic search business.”

- Derek Fortna,
Marketing Programs Manager, Cabela’s, Inc.